New Discounts Where To Shop

Sweaty Betty’s Tattoo

Cross the Arno to find Sweaty Betty’s Tattoo shop hidden in plain sight, just off Piazza della Passera. We are an innovative and unique tattoo shop that you could mistake for your best friend’s living room.

Much like the piazza it resides in, the Sweaty Betty’s team is made up of characters that add their own unique flair, style, passion for their art and love of their studio. Paul is the fearless leader together with Bradipo and resident guest artists who operate altogether like a well oiled machine, agreeing that along with sense of community it really is about taking the time to give people an awesome tattoo. If you’re worried about being able to communicate exactly what you want, no worries! The Sweaty Betty’s crew speaks English very well.

As Paul would say, “90 % of people who want to get a tattoo already have an idea of what they think they want. At our shop, we want them to come in and talk to us so we can work on a good concept that suits their body, matches their character and most of all, looks amazing.”


Opening Hours:
Monday to Saturday from 12pm-7pm
Sunday from 3pm to 6pm

Campus Florence Discount: €15 Off

*All tattoos start at €80. Final price is dependent on size and design. Contact Sweaty Betty’s to book an appointment.


Campus Florence Recommends

“I stopped by Sweaty Betty’s for a tattoo and even though no one was available that day, they worked to get me in and with an artist whose style matched what I wanted. The shop itself is very clean and welcoming, with some antique decor that fits right into Santo Spirito. Bradipo was a great artist to work with, adjusting his sketch to exactly what I had envisioned and making sure I was 100% happy with the placement. The work itself is great, with clean lines and fine detailing, he knocked out the piece like a professional. Five months and multiple compliments later, I’m super happy with my piece. As someone with multiple tattoos, big and small, this was a great experience and would recommend Sweaty Betty’s to anyone in Florence.” Paige, L (July 2018)

We want to know what you think. Tell us about your experience at Sweaty Betty’s Tattoo, give them a star rating and leave a comment in the section below!!!


Tattoo Gallery


Come Find Us!

Via dei Velluntini 7r, Piazza della Passera, 50125 Firenze
Tel: (+39) 055 073 3192
Email: sweatybettystattoo@gmail.com
Website: www.sweatybettystattoo.com
Facebook: www.facebook.com/SweatyBettysTattoo
Instagram: @sweatybettystattoo

Campus Florence
With dozens of international schools and thousands of study abroad students, the city of Florence is like one big Campus. Every day discover a new corner of the city, new events, new places to eat, and more things to do that you had never thought of before or imagined existed!!

2 thoughts on “Sweaty Betty’s Tattoo

  1. I absolutely love my tattoo from Sweaty Betty’s. Everyone there was so friendly and Paul talked with me to create a beautiful design of a chrysanthemum flower. I would 100% recommend this shop to anyone looking to get a tattoo while in Florence. The final product came out great and is actually my favorite tattoo I have!

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